Polaroid Now Gen 3 with Color Film (8 photos) Black Instant Camera

Polaroid Now Gen 3 Black Bundle — Classic Instant Photography, Refined

The Polaroid Now Gen 3 Black bundle with Color Film (8 photos) is the latest generation of Polaroid's classic analog instant camera, redesigned for sharper pictures in more lighting conditions. An upgraded two-lens autofocus system, a repositioned light meter, and an improved ranging sensor work together to make every shot count on iconic full-sized Polaroid film. The Polaroid Now Gen 3 Black bundle ships ready to shoot, with a wrist strap, quick start guide, and an 8-pack of i-Type color film included in the box.

What Sets This Generation Apart

Two details separate the Gen 3 from earlier Now-series cameras. First, the twin-lens autofocus system now picks between two fixed focus zones automatically, so the camera decides whether to use the close-up or distance lens for you. Second, the outer shell is built from ABS and PC plastics with 40% recycled content, giving the classic Polaroid silhouette a more future-friendly footprint. A built-in tripod mount, filter compatibility, and a vacuum discharge tube flash system round out the creative toolkit.

Optics & Autofocus — Sharper Shots, More Often

The optical system uses a coated PC and acrylic lens paired with a custom precision step-motor shutter, giving the photographer six usable apertures from f/64 to f/11 to work with. Autofocus runs through two fixed focus zones — 0.40 m to 1.3 m for close-ups and 1.0 m to infinity for everything else — so the camera switches lenses automatically based on subject distance.

• Lens: Optical-grade PC and acrylic, coated — the same lens architecture that gives Polaroid prints their characteristic look
• Autofocus System: 2 fixed focus zones, 0.40 m–1.3 m and 1.0 m–infinity — automatic lens switching based on subject distance
• Aperture Range: f/64 to f/11 (six usable apertures) — wide exposure latitude for indoor and outdoor shooting
• Focal Lengths: Close-up lens 94.96 mm, distance lens 102.35 mm — paired focal lengths matched to the two autofocus zones

Body, Build & Power — Made to Travel

At 448 g and 150.2 × 112.2 × 95.5 mm, the Now Gen 3 slips into a day bag without weighing it down. The ABS and PC outer shell with 40% recycled plastics keeps the body rigid while trimming environmental impact, and the USB-C rechargeable lithium-ion battery is rated for over 15 film packs per charge — long enough for a weekend trip without a top-up.

• Dimensions: 150.2 × 112.2 × 95.5 mm — compact enough for one-handed shooting
• Weight: 448 g — light enough to carry all day
• Outer Shell: ABS and PC plastics, 40% recycled content — durable build with a smaller material footprint
• Battery: Lithium-ion, USB-C rechargeable — rated for over 15 film packs per charge

Film Compatibility & Creative Modes — The Full Polaroid Experience

The Polaroid Now Gen 3 Black bundle accepts both i-Type and 600 film, so shooters can pick between battery-free i-Type packs and the higher-ISO 600 film for low-light scenes. A self-timer mode handles self-portraits and group shots, while double-exposure mode layers two frames on a single print for more experimental work. The LED seven-segment display keeps exposure count and mode status readable at a glance.

• Film Compatibility: i-Type Film and 600 Film — full-sized Polaroid prints in any lighting
• Self-Timer Mode: Built-in — for self-portraits and tripod-mounted group shots
• Double-Exposure Mode: Built-in — layer two frames on a single print
• Flash System: Vacuum discharge tube storage — automatic flash with human-friendly exposure

Who the Polaroid Now Gen 3 Black Bundle Is For

The Polaroid Now Gen 3 Black bundle is the right choice for anyone who wants the tactile, one-of-a-kind experience of analog instant photography without giving up modern conveniences like USB-C charging and a tripod mount. Beginners get a forgiving entry point — the autofocus picks the lens, the flash fires automatically, and the self-timer handles group shots — while more experienced shooters can lean on double-exposure mode and filter compatibility for creative work. The 8-pack of i-Type color film in the box means the camera is shooting-ready the moment it arrives, which makes this bundle a popular gift for travelers, party hosts, scrapbookers, and anyone building a creative practice around physical prints.

The Polaroid Story — A Century of Instant Photography

Polaroid invented instant photography in 1948 and has been refining the format ever since. The Now series sits at the heart of the modern lineup as the everyday analog instant camera, and each generation has sharpened the autofocus, light metering, and battery system while keeping the unmistakable square print format. The Gen 3 continues that lineage with recycled materials, USB-C charging, and the same full-sized i-Type and 600 film that defined the brand — proof that the classic Polaroid experience keeps evolving without losing what made it iconic.